top of page

Product Manager, North America - Tools and Markers
Richmond, VA

Position is responsible for the strategic and tactical marketing of Weidmüller’s Tools and Marker/Automated equipment products in North America. Products include Markers/Printing Systems, Professional Tools, Automated Machines and related accessories used in their deployment. Requires close working relations with Weidmüller sales force, industry managers, and distributors to offer solutions based on customer applications.


  • Assists and coordinates the development and execution of product marketing plans and related objectives

  • Works with marketing to generate product literature and marketing collateral

  • Develops product promotions and adverting copy

  • Conducts various training and webinars related to this suite of products offered in this portfolio

  • Provides input to Germany for product development regarding new product opportunities and markets

  • Researches and tracks product market share and competitive positions

  • Responsible for new product introductions which include Market Pricing, Product Positioning and Promotion

  • Conducts analysis on competition that will include features/benefits, pricing, advertising, promotion and support 

  • Ensures thorough familiarity with and compliance to all Environmental, Safety and Security Policies while performing assigned duties in accordance with those policies

  • Responsible for notifying your direct supervisor, manager and/or a member of the Executive Staff of any risks associated with the Quality Management System

  • Actively engages with the industrial electronics industry, distributors, customers and overall market to develop and maintain the highest knowledge of market served and related applications for existing and new products

  • Participates in global strategic planning for the business unit organization

  • Conducts tasks in accordance with applicable health, safety, quality, environmental and security regulations (state/federal laws, ISO 9001, CFR 1910 OSHA) as well as Company policies and procedures

Skills and Qualifications:

  • Four-year undergraduate degree in Mechanical engineering, Electrical engineering or Business management with electronics experience required

  • Minimum of 3-4 years of product management and sales experience in the electrical or automation industries

  • Familiarity with Weidmüller products

  • Must have good oral and written communication skills

  • Must have strong presentation skills

  • Computer/PC literate with MS Office Products 

  • SAP literate


821 Southlake Blvd.
Richmond, Virginia 23236

bottom of page